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	<title>Comments on: Would You Like Members-Only Fries With That?</title>
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		<title>By: Jane Friedman</title>
		<link>http://www.thinkingmarketing.com/2009/10/15/would-you-like-members-only-fries-with-that/comment-page-1/#comment-17</link>
		<dc:creator>Jane Friedman</dc:creator>
		<pubDate>Tue, 27 Oct 2009 21:29:01 +0000</pubDate>
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		<description>Always fabulous to see examples of when eCommerce functionality can be so seamless, add value, and build awareness.

No. 1 pet peeve: Checkout procedures that force you to navigate through confusing up-sell options—even adding stuff to your order that you have to remove!</description>
		<content:encoded><![CDATA[<p>Always fabulous to see examples of when eCommerce functionality can be so seamless, add value, and build awareness.</p>
<p>No. 1 pet peeve: Checkout procedures that force you to navigate through confusing up-sell options—even adding stuff to your order that you have to remove!</p>
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