From the category archives:

Les Autres Choses

Contextual Advertising FAIL

January 14, 2012
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As seen next to a New York Times article regarding the crash of a luxury cruise ship:

D’oh!

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5 Hints That Brooks Brothers Has Yellow Fever

December 1, 2011
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5 hints that suggest Brooks Brothers is totally horny for Asian men.

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Marketing ‘Occupy’

October 21, 2011
Occupy Philly

What should the ‘Occupy’ protesters do to improve their marketing efforts?

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Recruiting Graduate Students

May 16, 2011
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Let’s take a look at a direct mail piece to solicit graduate school applicants and see if we can’t offer up some tips.

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Amazon Collusion?

December 6, 2010
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Does Amazon.com encourage it’s sellers to collude on pricing?

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Branding

November 10, 2010
Examination blue books

What if community colleges dropped the word community from their monikers?

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Truth In Marketing

December 31, 2009
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If you’re going to cold-call someone and tell them to check out a website, perhaps the website should not proclaim, “No Cold Calling!” ??

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Permanently Temporary

November 6, 2009
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NYC’s fashionable food trucks are smartly using a tactic that marketers have been using forever and ever. Can your business use it?

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The Future Of Print

November 5, 2009
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Three possibly wacky ideas to help keep The New York Times in the game.

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Reflections On Building Quality Content

October 21, 2009
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Reflections on yesterday’s “Building Quality Content for Value and Revenue” conference hosted by the Internet Content Syndication Council.

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